Yoyo Insight

Bringing you the latest in retail, mobile tech and customer engagement

How can retailers drive footfall during those quiet periods?

Whether it’s a Monday evening at a restaurant, 11am at a cinema or Sunday afternoon at a coffeehouse, all retailers have their quiet periods. There are three first steps that all retailers can take…

How can retailers drive footfall during those quiet periods?

Whether it’s a Monday evening at a restaurant, 11am at a cinema or Sunday afternoon at a coffeehouse, all retailers have their quiet periods. There are three first steps that all retailers can take…

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Going hot or cold – what type of drink do workers choose for lunch?

30-year-old corporate workers buy more than twice as many hot drinks compared to soft drinks during the lunchtime period, according to new Yoyo data. Yoyo analysed 8000 random individual lunchtime transactions of 30-year-old workers…

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How to successfully launch a new app user experience in five stages

The need for brands to go through a major app redesign is as inevitable as it can be painful. Associate product manager Laura Palit, who led Yoyo’s latest major app redesign, talks about walking the tightrope of…

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