Yoyo powers new mobile payment and loyalty app for coffee chain Harris + Hoole
Yoyo has launched a new mobile payment and loyalty app for Harris + Hoole, the artisan coffee chain with 37 shops across the UK.
With a focus on sourcing single origin beans, Harris + Hoole is one of London’s leading coffee businesses, stretching the boundaries of coffee training, craftsmanship and customer service.
For three years in a row, Harris + Hoole has been recognised as the Best Coffee Chain in the UK and Ireland at the European Coffee Awards (2014 – 2016).
The new Yoyo-powered app, available for all iOS and Android users, is a relaunch for the coffee chain, with customers receiving an all-new mobile experience via secure, straight-through mobile payment combined with automated digital receipt and instant loyalty stamp collection at the point of purchase.
To celebrate the launch of the Yoyo-powered Harris + Hoole app, users will automatically receive a free coffee voucher with their first app purchase.
From then on, the loyalty scheme provides app customers with a free coffee for every six they buy, making it one of the most generous coffee loyalty schemes on the market.
Andrew Sanders, head of Harris + Hoole, said: “We’re excited to be working with the Yoyo team and importantly to have the app back up and running for our customers. We’ll be working on the experience over the coming months to make it the best it can be.”
Having previously been a university and corporate catering focused proposition, the Harris + Hoole launch is the latest high street success for Yoyo, sitting alongside a growing number of retail partnerships including Caffè Nero, Planet Organic and Wrap It Up.
Alain Falys (pictured), co-founder and CEO of Yoyo, said: “We’re thrilled to be working with Harris + Hoole. The high street knows it needs to innovate to stand-out, yet more often than not, mobile is seen as a nice-to-have.
“It’s great to see an already growing high street retailer recognising the full potential mobile has to deliver wider business goals.”